Relationship Marketing comprehensively examines relationships in marketing and how these influence modern marketing strategy and practice, by critically reviewing and analysing what has been described as 'marketing's new paradigm'. Established as the key text in the area, the fourth edition continu[...]

As a film director, artist, and personality, John Waters (b. 1946) has worked at the forefront of American cinema for nearly forty years. Waters began making films in his hometown of Baltimore in 1964. His first shorts such as Hag in a Black Leather Jacket and Mondo Trasho demonstrated an innate tal[...]